Hidden Bottle Collective

Taste first. Reveal when ready.

Tap to reveal
A Hidden Bottle Collective release: the graphite box, two wrapped bottles numbered 1 and 2, a glass of red wine and a phone showing the HBC Join Tasting screen
Blind Wine Tasting  ·  New Zealand

Taste first.
Reveal later.

Wine with the label hidden. You taste it, make your call, then find out what it is and who made it. We can choose the wines, or you can.

Explore Releases Corporate Tastings

Available across New Zealand.  ·  For Producers →

How it works

01

Taste

Every label stays hidden.

02

Guess

Record what you think.

03

Reveal

Scan to see the bottle.

See how it works in full

Let the wine speak before the label does.

The shoulder band, HBC seal and numbered tag on a wrapped Hidden Bottle Collective bottle
HBC Curated Releases

We choose the wines.
You discover them blind.

Six wines, chosen by us, wrapped and numbered so you can’t see the labels. Taste them, then scan each bottle to see what it is.

Explore Releases
An HBC corporate tasting on a guest's phone: the event's bottle table
HBC Corporate Tastings

You choose the wines.
We build the tasting.

Team nights, client evenings, conference dinners. Your guests join on their phones, lock in their answers and reveal the wines together. From NZ$500 for up to 20 guests.

Plan a Corporate Tasting
The Inaugural Release

The first six bottles
are being chosen.

The first release will be available to 10–20 people around New Zealand. Register and we’ll be in touch when the wines are locked in.

Register Interest